Design Principles

How proper line height will improve the look and stickiness of your site

This is Part 2 of the 10 Ways to Make Your Website Look Better series.

If content, as they say, is king, then the readability of that content must be a close second. After all, it doesn’t matter how good your content is if it can’t or won’t be read.

If you’re using default line spacing on your website, you might be doing your readers a disservice. Default line spacing sucks. It looks cramped and constipated and that’s no good.

If your site is suffering such ills, this post is your Pepto. Drink up and watch your site stats soar!

10 ways to make your website better, Part 1 - Effective eye trails

The episode in which the Charfish explains the simplicity of effective websites, pays homage to Google and then rips the pants off of Yahoo! in front of everyone.

Before we get rolling on this post, let’s define what an eye trail is. No, it’s not where you take your eyes out for a nature walk. Nor is an eye trail what Hansel and Gretel left in the woods to find their way back home from the witch’s house.

An eye trail is the path your eye takes as it’s lead from visual element to visual element.

10 ways to make your website look better

These 10 tips on improving your website are so effective they’ll make you some spare cash and make you more physically attractive.

Somewhere, wallowing in the gigantic sea that is the internet, is your site.

It’s not alone. It’s got a lot of neighbors and more than 100,000 new ones every single day. Is your site down there at the bottom, in the cold darkness with the suckerfish? Or is it up at the top where food is plenty and the sunlight still streams in?