In mid-2008, Charfish Design became an actual, legal, tax-paying company. I’d like to tell you how my time in the trenches has been so far, and what I’ve learned along the way. What you’re about to read isn’t stuff I read in some book or overheard some lawyers talking about in a coffee shop. These […]
Business & Money
A new site, a new employee and a new year!
In which you ask of Charlie, “Now why don’t he write?”, he explains it all and you laugh tears of joy and kindly forgive him. Happy New Year, everyone, and welcome to the newly revamped Charfish Design site. I trust you had a good and safe holiday! First things first: where have we been? Busy […]
WEEKLY TIPS ON BRANDING & DESIGN
The New Charfish Design is Here
The long awaited, much anticipated new Charfish Design is here. It’s funky and fresh and is still covered with drops of morning dew.
While there was really nothing wrong with the old site, it was nonetheless a bit drab. It was drab in a pretty interesting way, but for a design blog, still pretty drab. The mundane quality of it actually deterred me from updating the blog as much as I’d like. It’s really no fun writing content for a blog that personally makes you go, “…meh.” It’s like putting on a silk suit after a hard day’s work in the sun, and not taking a shower first.
WEEKLY TIPS ON BRANDING & DESIGN
Current State of Charfish Affairs
The episode where Charfish tells what was up, what is up and what will be up in the near future. It’s all very exciting.
The last post I wrote on Charfish was dated 19 May, 2008. That’s almost 3 months ago. Shameful, I know. Because of my absence, I think it only fair I tell you where I’ve been and where I’m going with this phenomenon called Charfish.
Where have I been?
I’ve been right here. Yup, the whole time.
There. Wasn’t that fun?
In all truth I’ve been busy. Insanely so. 18-hour days sort of busy. At the current moment I’ve got 16 projects cooking all at the same time.
WEEKLY TIPS ON BRANDING & DESIGN
What is branding and why do you need it?
Branding is not a logo. It’s not a fancy font or tagline, and it’s not a color. And it’s not some “indefinable quality that you’ll know when you see.” Designers say this when they want to charge you a bazillion dollars while they’re walking the astral plane looking for “true essence.” Branding is none of […]
WEEKLY TIPS ON BRANDING & DESIGN
3 Things You Don’t Want to Leave Off Your Contract
We’re a litigious society. Some people get sued more than I eat breakfast. The psychiatric profession industry alone currently has more than 28,000 active suits against it. So this post is not without purpose, and the main point is that you need a contract. Contracts are essential. They don’t have to be big or confusing […]