We’re ushering in a bit of a new age here at Charfish and doing video/motion graphics work. It’s a blast…for us and our customers. First off, what are videos like this even for? Well they’re basically branding…but in video format. When people get on YouTube and click a million videos per second, everything starts to […]
Design & Inspiration
How Design Can Defeat Your Biggest Competition
Probably the most common question I get here at Charfish is, “Why does design even matter? What’s the difference between putting out great content and putting out great content that also looks amazing? Don’t they have the same traction?” We’re going to answer that question in a seemingly roundabout fashion. In fact, what we’re going […]
WEEKLY TIPS ON BRANDING & DESIGN
Ebooks, Kindle and PDFs, Oh My!
When it comes to books nowadays, you’ll hear many terms thrown around pretty regularly: Ebook, PDF, Kindle, Nook, ePub, .mobi…the list goes on. We don’t blame you for being confused…it’s confusing. Don’t fret, we’re here to make some sense of this stuff for you. Luckily, despite the confusing terms, dot-whatever file types and cute device […]
WEEKLY TIPS ON BRANDING & DESIGN
Ebook Myths #2 – “It’s okay if my ebook looks lousy. It’s free.”
Question: When it comes to putting out your own ebook, is a standard Word template good enough? Answer: Hahahahahahaha! We are continuing today with the series on ebook design. This time we’re going to discuss the bare-minimum quality that ANY ebook should have. By bare-minimum we mean an ebook that at first appearance won’t make […]
WEEKLY TIPS ON BRANDING & DESIGN
Charfish is alive and well…with a new design to prove it!
Welcome to the new Charfish Design…uh…design! A bit about the new design, what prompted it and what’s coming up: First off, the new design was built to be fast. Google is up to new things as usual, one of which is determining search rankings based on site speed. The old site was a bit more […]
WEEKLY TIPS ON BRANDING & DESIGN
How to Make Your Website Look Better, Part 3: Color Unity
Is your website a noxious visual miasma? A hideous concoction of strident hues? A vomitous amalgamation of eye-related wretchedness? Well, this post may be for you. You know how when you walk into Baskin Robbins, you see all those ice cream colors? And there’s that smell in the air? That sweet waffle cone smell that […]