Fresh From the Blog:

What is branding and why do you need it?

Branding is not a logo.

It’s not a fancy font or tagline, and it’s not a color. And it’s not some “indefinable quality that you’ll know when you see.” Designers say this when they want to charge you a bazillion dollars while they’re walking the astral plane looking for “true essence.”

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Logo and Header for WriteToDone.com - Case Study

Just because you use an out-of-the-box theme doesn’t mean you can’t make it something special.

I recently got the opportunity and honor to work with Leo Babauta, the creator of the ultra-successful ZenHabits blog.

Recently Leo released a new blog that is already well on its way to becoming ultra-successful in its own right. His new blog, WritetoDone.com, is a great place to pick up what Leo has to teach about the art and craft of writing.

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